Multimedia Specialist

Company: MarineMax
Location: Clearwater
Posted on: January 11, 2022

Job Description:

OVERVIEW: The Multimedia Specialist position supports the needs of the MarineMax, our manufacturers and partners through engaging visual content. As a member of the MarineMax marketing team, you will be responsible for completing video and photo projects for a wide range of requests and campaigns from all areas of the organization. Our ideal candidate would have true passion for video production, photography and editing, with a large willingness to travel to events and locations generating content used in marketing campaigns and beyond. Daily tasks include video/photo project planning and production, video and photo editing, graphic design in relation to media production, and problem solving as it relates to the task at hand. KEY TASKS: * Responsible for creation of videos and motion graphics for marketing/advertising and online properties. (Projects include seasonal campaigns, new product or service promotion, podcasts, informational/explainer videos/animation, vlogs, tutorials, etc.) * Capturing video and/or stills of boats/yachts, events, team members and customers through use of slr camera (Sony preferred), mobile device (iOS preferred) and drone/UAV (UAV FAA Certification a plus). * Contributing to or independently preparing outline/script or storyboards, preparing and planning project logistics for upcoming shoots. * Cataloging and organizing footage and files in easy to locate manner for marketing team. * Work independently and collaboratively, meeting deadlines and deliverables in a timely, professional manner in fast-paced environment. * Editing videos and photography until desired specifications are met by requestor then delivering through various channels. * Uploading video content to YouTube, Basecamp, Google Drive, WeTransfer and other locations to share or promote with team members, partners and/or customers. * Maintaining and optimizing our YouTube channels for best presence on YouTube as well as to support our SEO efforts. * Suggesting or selecting music/audio tracks and ensuring correct rights for usage. * Creation of motion graphics to be used in video content including lower-thirds, titles, informational call-outs, etc. * Training other team members at our stores on best practices for completing boat walkthrough videos and uploading them to YouTube for use on boat listings. * Establishing and maintaining relationships/partnerships across MarineMax and the boating industry for future collaborations * Providing leadership, direction, and support for multimedia applications, development and integration to both on and offline channels within the Marketing team and beyond * Effectively communicating compliance and brand requirements to team members and partners as appropriate and quickly escalating any compliance concerns to MarineMax Marketing team. * Coordinate with freelances and other video and photography professionals as needed to support projects requiring outside assistance dur to scope or workload. * Other duties as directed. SKILLS: * 3-5+ years of full-time video production and photography experience (within boating industry preferred). * Bachelor's degree in communications, film, art or design or equivalent work experience. * Extensive knowledge of videography, photography, lighting and audio. * Able to take creative direction, collaborate and communicate with marketing, sales, service, HR and other departments. * Ability to work under tight deadlines while still maintaining a high-quality final product. * Ability to think differently, innovate, and generate new solutions to existing problematic areas of business * Strong organizational and time management skills with ability to simultaneously manage multiple complex projects. * Ability to work well under tight deadlines and pressure. * Excellent people skills, the ability to interact with customers, partners, and team members in a professional manner * Willingness to be on-camera and ability to act as the face of the organization with professionalism. * Skilled in live streaming services (preferred). * Strong creative and innovative problem solving skills. * Superior communications skills. * Flexibility to work evenings and weekends if needed. * Ability to work under minimal supervision while meeting deadlines and deliverables in a timely, professional manner. * Ability to storyboard, develop and conceptualize creative projects. * Ability to make monthly and yearly calendars of upcoming projects and deadlines. * Experienced in budgeting for multimedia expenses (preferred). KEY RESULT AREAS: * Generate exposure and promotional material for MarineMax, our manufacturers and partners in online and offline environments through use of video and photography. * Provide Marketing team with quality, dynamic video and photo content that can be utilized to generate traffic and interaction with customers and potential customers. * Use editing skills to create videos needed for store campaigns and requests * Travel to requested MarineMax stores, events, and boating locations to capture photo and video content necessary to promote MarineMax, our brands and partners * Continue building the MarineMax YouTube and social channels with dynamic content and innovate ways to drive new/additional subscribers, views and overall traffic. * Produce content for our stores and team members using the philosophy "teach me, service me, show me how to have fun" to drive customer engagement. * Boost company morale and engagement by providing photography and videography at corporate team member events. * Provide the MarineMax field with materials and information to generate their own content to assist the customer decision-making process. * Assist MarineMax team members and affiliates in technical troubleshooting related to systems that incorporate file transfer between team members and affiliates, video or audio playback. Skills and Requirements: * Must be proficient with Adobe Creative Cloud with an emphasis in Premiere Pro and After Effects. * Microsoft Office Proficient * Google Suite Proficient * Microsoft Office Proficient * Mac or PC Proficient (both preferred but not required) * iOS/iPhone Proficient * SLR Camera Proficient * Proficiency in Lavalier, Cardioid and Shotgun Audio Systems * On and Off-Camera Flash Proficient * Experience in Podcasting a MAJOR plus! * Utilizing stock audio, video and photo sites as needed * Proficiency in YouTube and social media video optimization * Understanding of Google Analytics and Google Video Ads * Basecamp experience preferred

Keywords: MarineMax, Clearwater , Multimedia Specialist, Other , Clearwater, Florida