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Product Marketing Manager

Company: AutoLoop
Location: Clearwater
Posted on: September 13, 2018

Job Description:

We are seeking an experienced, industry-savvy Product Marketing Manager to expertly differentiate our products. The ideal candidate will be an exceptional communicator who is ready to quickly grow into a passionate expert on our products and target audience. As a key member of the marketing team, the Product Marketing Manager will strategize with the product development team to skillfully position our products in the automotive marketplace, communicate the value proposition and messaging to the sales team, conduct market research to ensure our products are reflecting the voice of the customer, and be the champion for new product innovations. Responsibilities:

  • Develop, implement, and oversee all product positioning and messaging.
  • Work alongside the sales team to develop strategies that effectively advance product sales and express the value proposition of our solutions.
  • Inspire, manage, and lead the product development team in the research, planning, and launching of new products.
  • Effectively communicate with other departments to smoothly manage the cross-functional implementation of all products.
  • Understand the habits and needs of current and future AutoLoop customers.
  • Possess a deep understanding of our competition and how best to differentiate ourselves and our products.
  • Work alongside the marketing communications team to strategize, develop, and manage outstanding marketing programs that continue to establish AutoLoop as an industry leader and drive ongoing demand for our products and services.
  • Conduct competitive market analysis and champion new product innovation. Required Skills and Experience:
    • 5+ years of software or hardware product marketing experience, with at least 2 years' experience in a field-facing role
    • Bachelor's in business or marketing
    • Very strong written and analytical skills
    • Attention to detail and an eye for quality
    • Excellent communication skills
    • Willing to travel occasionally Job Benefits & Perks:
      • Paid health, dental, and vision insurance
      • 401k, paid holidays, and PTO
      • Competitive wage, compensation commensurate with skills and experience
      • Weekly yoga and in-house massage therapist
      • Discount on exercise and Clearwater recreation organizations
      • Downtown Clearwater parking
      • Annual summer and winter parties

        Keywords: AutoLoop, Clearwater , Product Marketing Manager, Executive , Clearwater, Florida

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