Marketing Strategy Manager - CPGP
Company: Parks, Experiences and Products
Location: Tarpon Springs
Posted on: May 12, 2022
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Job Description:
As a Marketing Strategy Manager, your will bring the magic of
Disney into homes around the world. You will be part of the global
marketing strategy team, developing compelling marketing programs
for Disney Consumer Products, Games and Publishing's (CPGP)
commercial priorities, and working with your partners to lead
creative campaigns. As a storyteller you will help shape and
implement strategies that connect with consumers in groundbreaking
new ways. You will also have knowledge of the marketing drivers, a
curiosity for data and improvement, and a desire to connect
insights and your unique voice to foster change. As a Marketing
Strategy Manager at Disney's CPGP, you will work with beloved
franchises such as Mickey & Friends, Disney Princess, Disney's
Frozen, and Pixar. A day with CPGP may begin with supporting a
global marketing Task Force on a campaign touching multiple lines
of business, working with business leads to help create a
multi-year marketing plan, or providing strategic input to agency
partners to help shape the world-renown creative Disney is known
for. Your experience with social (Facebook, Instagram, YouTube, Tik
Tok), digital (Ad-based, web, E-commerce), experiential, retail,
and content-based marketing will help promote impactful and
efficient marketing programs.
Responsibilities :
Basic Qualifications :
Preferred Qualifications:
Required Education :
Bachelor's Degree in marketing, business, communications, or
equivalent
Preferred Education :
Master's in Business Administration
Additional Information :
Benefits and Perks: Disney offers a rewards package to help you
live your best life. This includes health and savings benefits,
educational opportunities and special extras that only Disney can
provide. Learn more about our benefits and perks at
https://jobs.disneycareers.com/benefits
#LI-VT1 and #DPEPFLA
Keywords: Parks, Experiences and Products, Clearwater , Marketing Strategy Manager - CPGP, Executive , Tarpon Springs, Florida
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